People with leverage have dominance over people with less leverage. —Robert T. Kiyosaki, author, Rich Dad, Poor Dad. When I started my media company, very few prospects wanted to buy advertisements. They saw the tremendous value in my media outlets, but always tried to leverage what they had instead of paying. For example, I approached […]
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There’s No Such Thing as a Cold Call
A winning effort begins with preparation. —Joe Gibbs, former NFL coach, race team owner At a recent entrepreneurship conference where there was a panel with angel investors, an audience member asked the following questions, “Do you take cold calls? And if you do, what should I, as a business owner seeking capital, say?” One of […]
View Post Capital Growth, Daymond John, Forge Intellectual Capital, Joe Gibbs, Timothy Reese, Valerie GaydosYou’re in Sales, Whether You Want to Be or Not
Timid salesmen have skinny kids. —Zig Ziglar, author, motivational speaker Reality hit us like a Mack truck and stopped us dead in our tracks. Although we reached our goal of creating OmniPublisher, one of the first content management systems built specifically for newspapers and other periodicals, we realized that we forgot to include the most […]
View Post Apple, Eduardo Saverin, Facebook, George Cloutier, Goldman Sachs, Mack Truck, Mark Zuckerberg, Netflix, OmniPublisher, Pandora, Steve Jobs, Steve Wozniak, Twitter, Webvan, Zig ZiglarMaximize Your Value
Our belief was that if we kept putting great products in front of customers, they would continue to open their wallets. —Steve Jobs, cofounder, Apple As a sophomore in college, I cofounded a Latin jazz band called Río Negro with a Puerto Rican friend of mine who played congas. We loved everything about Latin music and […]
View Post Apple, Atlanta, Bill Clinton, Latin Jazz, Rio Negro, Steve Jobs, Super Bowl