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Strategy

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Build a Company That Is Systems-Dependent, Not People-Dependent

Posted on February 24, 2021 by Kevin D. Johnson in Business Plan, Calculated Risk, Education, Employees, Management, People, Preparation, Productivity, Risk, Skills, Software Development, Strategy, Success, Talent, Teamwork, Technology, Uncategorized

Systems are the essential building blocks of every successful business. —Ron Carroll, entrepreneur, business coach As a computer science major in college matriculating with some of the brightest students from around the world, I quickly learned that my computer programming skills were not the most economical. I could get the job done, but not in […]

View Post Henry Ford

5 Steps to Address Customer Complaints Properly

Posted on February 23, 2021 by Kevin D. Johnson in Customer Service, Preparation, Software, Strategy, Technology

The man who has no problems is out of the game. —Elbert Hubbard, writer,  philosopher. When checking my e-mail one morning, I noticed an urgent subject: “Web Site Down. Call Immediately.” This wasn’t a good sign. I knew then that it was going to be a long day—and it was. Until that moment, I had […]

View Post Customer Service, OmniPublisher, Software, Strategy, Technology

Ask Better Questions and Win More Business

Posted on February 22, 2021 by Kevin D. Johnson in Competitive Advantage, Customer Objections, Customer Service, Marketing, Price, Sales, Skills, Strategy

Successful people ask better questions, and as a result, they get better answers. —Tony Robbins, author, professional speaker. As an entrepreneur, your success depends greatly on your ability to ask the right questions. However, few people understand the enormous value of mastering this art. I would argue that several entrepreneurs—business professionals, too—have no idea that […]

View Post Competitive Advantage, Customer Objections, Marketing, Paul Cherry, Sales, Skills

How to Improve Your Strategic Position

Posted on February 18, 2021 by Kevin D. Johnson in Cirque du Soleil, Competitive Advantage, Competitive Landscape, Creativity, Forbes, Great Books, Research, Strategy

If I had asked people what they wanted, they would have said faster horses. —Henry Ford, founder, Ford Motor Company. The two kinds of entrepreneurs are those who create markets and those who do not. On the one hand, the entrepreneur who creates markets is considered a revolutionary. On the other hand, the entrepreneur who […]

View Post Amazon.com, Blue Ocean, Blue Ocean Strategy, Cirque du Soleil, College, Forbes, George Lucas, Harvard Business Press, Henry Ford, Jeff Bezos, Lexus, Michael Bloomberg, Michael Dell, Nike, Phil Knight, Profit, Ralph Lauren, Red Ocean, Renée Mauborgne, Revenue, W. Chan Kim, Wall Street

Spend the Majority of Your Time with People Smarter Than You

Posted on February 17, 2021 by Kevin D. Johnson in CEOs, Competition, Courage, Strategy, Success

As iron sharpens iron, so one man sharpens another. —Proverbs 27:17 The average person is intimidated by smart people. I know firsthand: Whenever people find out what I scored on an SAT exam, they are shocked. (I have very proud relatives.) Some try to stump me on the spot with a complex riddle or math […]

View Post E. James Rohn, Hewlett Packard, Massachusetts Institute of Technology, MIT, SAT

How to Close a Deal Every Time

Posted on February 15, 2021 by Kevin D. Johnson in Employees, Marketing, People, Preparation, Sales, Strategy, Teamwork

Beauty awakens the soul to act. —Dante Alighieri, Italian poet. Excited to hit the pavement and to sell advertisements for my new magazine, I visited a local mom-and-pop store near my alma mater, Morehouse College. After my sales pitch, I waited to hear if the business owner would place an ad in my next issue. […]

View Post Black in America, Black in America: The New Promised Land, Cadillac, Chelsey Rodgers, CNN, Dr. Martin Luther King Jr., Ford, Investors, Los Angeles Lakers, Miss USA, Morehouse College, Silicon Valley

Your Customer Is Your Boss

Posted on February 11, 2021 by Kevin D. Johnson in Apple, Competition, Creativity, Customer Objections, Customer Service, Facebook, IBM, Misconceptions, Research, Social Media, Software, Software Development, Strategy, Success, Teamwork
The Office

The customer determines at the end of the day who is successful and for what reason. —Jerry Harvey, inventor, entrepreneur Everyone talks about how entrepreneurship affords you freedom and independence to do what you want. No longer do you have to suffer the rigid and long hours of corporate America. Nor do you have a […]

View Post Apple, Bank of America, BlackBerry, Circuit City, Facebook, IBM, Jerry Harvey, likes, Verizon Wireless, Wells Fargo

Why You Should Love Your Enemies in Business

Posted on February 10, 2021 by Kevin D. Johnson in Apple, Bill Gates, Microsoft, Steve Jobs, Strategy, Teamwork, Technology

A man can’t be too careful in the choice of his enemies. —Oscar Wilde, Irish writer, poet. One of the biggest rivalries in business history is between Apple and Microsoft, two behemoths that have ruled the technology sector for decades. Wherever you go in the world, whether it’s to the United States or to China, […]

View Post Apple, AT&T, Bill Gates, Boston Red Sox, Burger King, Coca-Cola, Enemy, Ford, General Motors, Ivan Drago, McDonald's, Microsoft, New York Yankees, Pepsi-Cola, Rocky, Steve Jobs, Strategy, Teamwork, Technology, Verizon

How I Learned the Hard Way to Plan an Exit Strategy

Posted on February 8, 2021 by Kevin D. Johnson in Earvin "Magic" Johnson, Exits, Retirement, Strategy

Begin with the end in mind. —Stephen Covey, best-selling author, The Seven Habits of Highly Effective People. When I shut down my college magazine (my third business), it had lasted six good years. During its run, the magazine was declared one of the top independent college magazines in the country. The last issue was published […]

View Post Dodgers, Earvin "Magic" Johnson, Exit Strategy, Great Recession, Lakers, Los Angeles, PricewaterhouseCoopers, Publishing, Retirement

How to Leverage Resources Like a CEO

Posted on February 6, 2021 by Kevin D. Johnson in College, Competition, Competitive Advantage, Creativity, Fortune, Making Deals, Marketing, Mentor, Robert T. Kiyosaki, Skills, Strategy, Success, Uncategorized

People with leverage have dominance over people with less leverage. —Robert T. Kiyosaki, author, Rich Dad, Poor Dad. When I started my media company, very few prospects wanted to buy advertisements. They saw the tremendous value in my media outlets, but always tried to leverage what they had instead of paying. For example, I approached […]

View Post College, Fila, Leverage, Mentor, Resources, Robert T. Kiyosaki, Selling
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Recent Posts

  • Success Is Not the Goal February 26, 2021
  • Choose Your Spouse Wisely February 25, 2021
  • Build a Company That Is Systems-Dependent, Not People-Dependent February 24, 2021
  • 5 Steps to Address Customer Complaints Properly February 23, 2021
  • Ask Better Questions and Win More Business February 22, 2021

Author Speaker Reel

https://www.youtube.com/watch?v=ibyZmuyEJu8

Presentación en Mérida, México

https://youtu.be/4AljdtTtiOU

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